Why Benable is the Secret Weapon Every Mom Brand Should Be Using Right Now
If you’re a mom brand or aspiring momfluencer, here’s my honest take:
Benable is THE tool you should be on - like yesterday.
I’m calling it now: this is the easiest, smartest way for moms to start monetizing their recommendations, even if you don’t have thousands of followers, a storefront, or brand collabs yet.
And because I don’t gatekeep around here, here’s your personal invite to join me on Benable: Your invite right here
Let’s break down why this matters so much, and how you can use it to start getting paid for what you’re already sharing.
What is Benable?
Benable is like your own curated shopping + recommendation hub. Instead of needing to build a whole blog or have a massive Amazon Storefront, you can quickly:
Create themed lists (books, toys, kitchen faves, skincare, literally anything).
Link products you already use and love (Amazon, Target, Etsy, anywhere).
Share the list with your followers - and earn when they shop.
It’s for more than just products - mom’s are building lists of their favorite playgrounds, and more… and while you might not get paid on those reccs… it builds trust AND authority.
Think of it as “influencer income, simplified.”
Why Benable is Perfect for Mom Brands
Moms are natural recommenders. We’re already swapping:
What cup actually doesn’t leak in the diaper bag.
Which book keeps toddlers entertained for more than 3 minutes.
The leggings that actually hold up at the playground.
The difference? With Benable, those everyday recs = income.
And right now is the perfect time to get started because:
Q4 shopping season = people are looking for recommendations more than ever.
Lists are bingeable → your audience will save, share, and come back.
It’s still early adoption mode → the moms who jump in now have the advantage.
5 Niches & 3 Benable Lists to Create Right Now
Here’s how easy this can be. Pick your niche → create 3 starter lists → share them.
1. Mom Influencer / Lifestyle
Daily Mom Essentials (cups, bags, leggings, coffee gear)
Kid Entertainment Lifesavers (books, shows, games)
Mom Self-Care Staples (skincare, cozy slippers, fave mugs)
2. Sleep Coach
Bedtime Routine Must-Haves (books, sound machines, nightlights)
Toddler Sleep Transition Tools (sleep sacks, clocks, loveys)
Mama Sleep Care (tea, eye masks, cozy PJs)
3. Meal Planning / Food Blogger Mom
10-Minute Dinner Hacks (sheet pans, utensils, sauces)
Lunchbox Staples (containers, thermos, snacks)
Seasonal Recipes (fall baking supplies, cookie cutters)
BONUS: Link to the blogs and recipes you’ve already created
4. Parent Coach / Gentle Parenting Mom
Tantrum Toolkit (books, calm-down tools, sensory items, blogs you reccomend)
Morning Routine Helpers (visual charts, timers, breakfast wins, free downloads that get them to your email list)
Connection Tools (board games, family activities)
5. Breastfeeding / LC / Baby Brand Mom
Breastfeeding Essentials (pillows, pumps, storage bags)
Bottle Feeding Favorites (bottles, warmers, sterilizers)
Baby + Mama Comfort Kit (nursing tanks, snacks, water bottles)
How to Start Using Benable Today
The best part? You don’t need:
❌ 10,000 followers
❌ A website
❌ Professional photos
You just need to share what you’re already recommending.
Sign up for Benable (here’s my invite link: [Insert link]).
Create 1–3 lists today.
Share the link in your bio, stories, or posts.
Keep building as you go - each list is a new way for people to find + trust you.
Final Word: Don’t Wait
You’re already recommending things every day. You may as well get paid for it.
And with the busiest shopping season of the year here, there’s no better time to start.
Join me on Benable and let’s turn those mom recs into income. Skip the waitlist with my link: https://benable.com/i/MKTP5
